Signs, culture and ideology in Southeast Europe: Semiotic codes in language, cultural and translation attitudes from the perspective of the Greeks

 
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2009 (EN)
Signs, culture and ideology in Southeast Europe: Semiotic codes in language, cultural and translation attitudes from the perspective of the Greeks

Kourdis, Evangelos

This research attempts to examine the role of Balkan language and culture in the creation of an image for a Balkan country and how cultural and language ideology is reflected in translation. These attitudes were analysed using a method of structural analysis based on the notion of isotopy (semiotic codes), as first introduced by Greimas in an early work (1966). More precisely, by applying the sociolinguistic technique of the questionnaire in this semiotic study, we can speak about a Socio-semiotics approach which underlines the affinity of the two scientific fields, as Greimas supported.
Cet article portera sur l’étude sémiotique des attitudes, des représentations culturelles et des stéréotypes des Grecs sur les langues et les pays de l’Europe du Sud-est (Balkans) et le reflet de ces attitudes dans la traduction des toponymes. Ces attitudes seront analysées avec la méthode d’ Algirdas Greimas cherchant des isotopies sémantiques (codes sémiotiques). Plus précisément, en appliquant la technique sociolinguistique du questionnaire dans cette étude sémiotique, nous pouvons parler d’une approche Socio-sémiotique qui souligne le lien entre les deux sciences, comme Greimas l’a souligné.

Article / Άρθρο
info:eu-repo/semantics/article

Semiotic codes
Σημειωτικοί κώδικες

Αριστοτέλειο Πανεπιστήμιο Θεσσαλονίκης (EL)
Aristotle University of Thessaloniki (EN)

English

2009-12-17T20:38:54Z


Αριστοτέλειο Πανεπιστήμιο Θεσσαλονίκης, Φιλοσοφική Σχολή, Τμήμα Γαλλικής Γλώσσας και Φιλολογίας

Syn-theses, vol.2 p.113-134 [Published Version]

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