Η διασφάλιση της αυθεντικότητας ως μέσο προώθησης των προϊόντων διατροφής: η περίπτωση του ελαιολάδου

Χούσου, Χαρούλα Ε.

PhD Thesis / Διδακτορική Διατριβή

info:eu-repo/semantics/doctoralThesis

Authenticity

Consumer behavior

Ελαιόλαδο, Μάρκετινγκ

Καταναλωτές, Συμπεριφορά των

Consumers

Aυθεντικότητα

Olive oil, Marketing

Olive oil

Eλαιόλαδο

Kαταναλωτές

Tακτικά δεδομένα

Ordinal data

Αριστοτέλειο Πανεπιστήμιο Θεσσαλονίκης

Ιδρυματικό Καταθετήριο Επιστημονικών Εργασιών ΑΠΘ

PhD Theses

Ελληνική γλώσσα

2016-09-30T10:41:39Z

2016

info:eu-repo/date/embargoEnd/2019-10-01

http://ikee.lib.auth.gr/record/284765

Αριστοτέλειο Πανεπιστήμιο Θεσσαλονίκης, Σχολή Γεωπονίας, Δασολογίας και Φυσικού Περιβάλλοντος, Τμήμα Γεωπονίας

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http://creativecommons.org/licenses/by-nc-sa/4.0 (for attached file), Aristotle University of Thessaloniki / Library and Information Centre