The main purpose of this project was to present to the reader a business plan for a small Company, planed to be essentially family run, involving a high level of national government (and EU) funding, which might attract potential investors in order to expand the “know how” and the expertise to other Greek islands which might face the same kind of problems. The significance of national and/or EU funding in rendering such small private investments feasible will be clear in the financial forecasts developed in the business plan. It will try to underline the importance of a solution to an immense problem these islands and their inhabitants / residents are facing throughout the year. In order to offer a simple and affordable solution with minimal cost in long term basis for the inhabitants / residents of Ammoliani island and/also in terms of logistics and furthermore create a high potential to attract services, such as consulting, installation and support to other, same kind, customers. Other selling opportunities may arise in ‘niche’ markets that value more the functionality and the total cost of ownership for “Poseidon” and secure in a certain level the penetration to the respective market and place “Poseidon” ahead of the competitors. Finally, it also implicates the importance of green and environmental management application not only by businesses as “Poseidon”, but also how private households should think and act as they are influenced directly or indirectly in short or long term basis. Literature review I have used in this business plan various surveys, essays and reports (Eurostat, FTTA, etc.) in order to illustrate the importance of this problem throughout the world and especially in the Mediterranean region and why it is important to adopt a more environmental view without losing the focus of the sustainability perspective of any company (whether of public or private interest). In addition, various guideline books were used in order to elaborate the various stages of business analysis and the importance of adopting an environmental and green management. Last, but not least, I have largely used the guidance of a dear, retired Mayor-Teacher-Colleague, I have met during my stay at the island, who became a permanent resident of Ammoliani island from the 1970’s, Mr. Markus Syrianos, who was more than 12 years the mayor of this island and region and had a life-long dream and aim to bring fresh water to this island, anyway possible. During his terms from the 1990’s to the early 2000’s, a fresh water pipeline constructed from the mainland to Ammoliani Island, providing at last the island with fresh water, without the need of a water wagon. Sadly, Mr. Syrianos passed away early of February 2012 by natural causes, which makes me think very dearly of him and his achievements even more. I hereby thank him dearly and wish his relatives all the best.
