Exploring information system's potential in the ECR context : developing CMFacts for P&G Europe

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Exploring information system's potential in the ECR context : developing CMFacts for P&G Europe (EN)

Pramataris, Katherine (EN)

Doukidis, G. I. (EN)

Text

09-1996
2025-03-26T19:25:24Z


Thesis - Athens University of Economics and Business. Postgraduate in Information Systems (EN)


Information needs (EN)
Products (EN)
Management information systems (EN)
Information processing (EN)
Consumers (EN)
Production (EN)
Information management (EN)
Information technology (EN)
Information exchange (EN)
Market studies (EN)
Information systems (EN)
Marketing (EN)

Athens University of Economics and Business (EN)

Athens University of Economics and Business, Department of Informatics (EN)




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