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Digitalization, Covid-19 & its Stakeholders in Europe. An SEO Analysis.

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International Hellenic University   

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Digitalization, Covid-19 & its Stakeholders in Europe. An SEO Analysis. (EN)
Katotoikidou, Anatoli (EN)
Peristeras, Vassilios (EL)
Papadopoulos, Georgios (EN)
Berberidis, Christos (EN)
Peristeras, Vassilios (EN)
masterThesis
2022-06-08T07:39:49Z
2022-06-08
2022-05-13
This dissertation was written as a part of the MSc in E-Business & Digital Marketing at the International Hellenic University. The outbreak of the SARS-CoV-2 virus in March 2019 brought the need for digitalization. The emergence of digital transformation accelerated COVID-19 and led many stakeholders to take action to monitor and address the COVID-19 pandemic, as well as assess the risk to Europe. The first part of this paper provides a literature review on digitalization, COVID-19, and its stakeholders in Europe, and in its second part a Search Engine Optimization overview analysis on those recognized stakeholders. In the third part the results are provided, where we discuss who those stakeholders are, what their role is in assessing the pandemic, what policies are taken, and finally what is the impact and the future purpose of these actions. (EL)
English
School of Science and Technology, MSc in e-Business and Digital Marketing
IHU (EL)
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International Hellenic University
Institutional Repository of the International Hellenic University
University Center of International Programmes of Studies (UCIPS)
Master Theses



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