Evaluating new technologies: Measuring customer satisfaction towards smartphones

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Evaluating new technologies: Measuring customer satisfaction towards smartphones (EN)

Papadopoulou, Sotiria (EN)

Πανεπιστήμιο Θεσσαλίας - Βιβλιοθήκη και Κέντρο Πληροφόρησης (EL)
Gerogiannis, Vasileios (EN)

masterThesis (EN)

2020-07-12T09:23:42Z
2012


By using the Fuzzy Cognitive Map (FCM) approach based on a survey of 40 current and potential smartphone users, this dissertation reports the factors affecting smartphone user satisfaction, highlights the relationships and the strength of each relationshi (EN)


customer satisfaction (EN)
smartphones (EN)

ΤΕΙ Θεσσαλίας. Τμήμα Διοίκησης Επιχειρήσεων. (EL)

Attribution-NonCommercial-NoDerivatives 4.0 International (EN)
http://creativecommons.org/licenses/by-nc-nd/4.0/
free (EN)




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