A study on the relationship between service quality, satisfaction and customer loyalty

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A study on the relationship between service quality, satisfaction and customer loyalty (EN)

Karyotis, Theofanis (EN)

Πανεπιστήμιο Θεσσαλίας - Βιβλιοθήκη και Κέντρο Πληροφόρησης (EL)
Santouridis, Ilias (EN)

masterThesis (EN)

2008
2020-07-12T09:23:43Z


This paper attempts to examine the relationship between service quality, customer satisfaction, switching costs and customer loyalty in the Greek mobile telecommunications industry. (EN)


customer satisfaction (EN)
customer loyalty (EN)

ΤΕΙ Θεσσαλίας. Τμήμα Διοίκησης Επιχειρήσεων. (EL)

Attribution-NonCommercial-NoDerivatives 4.0 International (EN)
http://creativecommons.org/licenses/by-nc-nd/4.0/
free (EN)




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